eCovering architectural decorative materials
A Revolution in Building Materials

Digitally replicated surfaces, made from econiclay.

eCovering digitally replicates the appearance of natural stone, tile, concrete, plastic, and wood while combining aesthetic tradition with technological innovation.

It brings surface variety together with eco-material science, giving architects a lighter and more adaptable material family for decorative and functional building applications.

Eco-Friendly

Zero-waste, low-energy production with full circular sustainability.

Aesthetic Flexibility

Digitally customizable textures, colors, and patterns with high-precision realism.

Multifunctionality

On-demand functions such as energy generation, thermal regulation, air purification, antiviral performance, and display integration.

Cost Efficiency

One-stop supply chain reduces costs by 30% while ensuring quality and simplifying procurement.

30%Supply-chain cost reduction
1218Self-developed IP rights
100°CManufacturing temperature
90%Less energy versus ceramic production
94%Lighter than traditional stone
II. Four Innovations

Material, production, space, and supply-chain innovation.

eCovering extends beyond a surface finish. It combines tunable material behavior, digital manufacturing, spatial flexibility, and integrated logistics to support both standardized and custom applications.

Material Innovation

Tunable hardness, flexibility, and strength to meet diverse architectural needs.

Production Innovation

Digital manufacturing supports both standardization and customization at scale.

Spatial Innovation

Multifunctional suitability for interior and exterior use across residential, commercial, and municipal settings.

Supply Chain Innovation

Integrated digital logistics enhance cost, speed, and quality control.

III. High-Performance Customization

Unified aesthetic and functional performance.

Tailored physico-chemical properties allow eCovering to deliver unified aesthetic and functional performance across applications, from interior cladding and facades to public infrastructure and smart urban surfaces.

eCovering Patented Technology 1218

IP rights to self-developed technology.

With remarkable success, PHOMI has a robust collection of 1218 IP rights to self-developed technology. This covers critical domains from core technology, to R&D, to product innovation, and various upgrades.

eCovering patented technology
Advantages of eCovering vs Traditional Materials: A Comparison

Production, performance, and application.

Natural Stone

Production

Problem: Stone quarrying destroys ecosystems and generates high emissions.

Solution: eCovering transforms construction waste into sustainable surfaces, cutting emissions and preserving natural resources.

Performance

Problem: Heavy, costly stone limits design and compromises safety.

Solution: eCovering is 94% lighter, enabling easier installation, expanded applications, and limitless designs while enhancing structural safety.

Application

Problem: Traditional stone is heavy, scarce, and costly to source, restricting use in weight-sensitive or resource-scarce regions.

Solution: eCovering is lightweight and highly customizable, making it ideal for diverse architectural applications under strict constraints.

Ceramic Tile

Production

Problem: Ceramic tile production requires extremely high temperatures near 1000°C, consumes massive energy, and lacks flexibility due to kiln constraints.

Solution: eCovering is manufactured at just 100°C, uses 90% less energy, supports customizable production, generates zero waste, and maintains strong performance.

Performance

Problem: Excessive weight increases costs and limits applications because some structures cannot bear the load.

Solution: As it is considerably lighter, eCovering reduces costs and expands design possibilities while maintaining full aesthetic versatility.

Application

Problem: Traditional vitrified tiles are unsafe for ceilings and unsuitable for high-comfort floor applications.

Solution: eCovering enables safe ceiling use and offers non-slip, comfortable flooring for schools, hospitals, and nursing homes.

Concrete Products

Production

Problem: Concrete production relies on resource-intensive materials like cement and aggregates, consuming large amounts of water and energy.

Solution: eCovering uses low-carbon raw materials and drastically reduces energy and water consumption.

Performance

Problem: Traditional concrete offers limited aesthetics, poor weather resistance, and heavy weight, leading to high installation costs and frequent maintenance.

Solution: eCovering delivers vibrant colors and textures, superior UV and corrosion resistance, extended durability, and lightweight ease.

Application

Problem: Traditional concrete's monotonous appearance restricts use in demanding commercial and high-end residential projects.

Solution: eCovering provides versatile aesthetic options for exteriors and interiors, delivering a design advantage for premium applications.

Building Plastics

Production

Problem: Most building plastics depend on non-renewable petroleum and release hazardous emissions during production.

Solution: eCovering uses eco-friendly materials and generates zero waste, gases, or pollutants, aligning with sustainable manufacturing.

Performance

Problem: Traditional plastics pose fire risks, release toxic fumes, contribute to waste, and deform under heat.

Solution: eCovering offers Class A fire resistance, zero-toxic emissions, recyclability, and superior thermal stability while streamlining production.

Application

Problem: Traditional plastics lack thermal stability and are restricted in safety-critical public and industrial buildings.

Solution: eCovering delivers fire resistance and thermal stability while actively purifying air, releasing negative ions equivalent to a 2-acre forest per 1,000 m² installed.

Full Lifecycle

Sustainable surfaces from production to application.

The reference material presents eCovering as a full-cycle material solution: low-energy production, flexible application, reduced installation burden, and circular use after service life.

eCovering full lifecycle
An award-winning material

Recognized across international invention and design platforms.

  • The 112th Paris International Exhibition of Invention
  • The 9th Asia Int'l (HK) Invention Award
  • The 136th Canton Fair Design Award
  • The 25th China Hi-Tech Fair Excellent Product Award
  • The 50th International Exhibition of Inventions of Geneva
eCovering awards

Core Technology — econiclay

A New World of Applications

An all-new foundational material developed from concept to reality. Built from inorganic solid waste, activated at low temperatures, and engineered for boundless application.

Raw materials collected and processed into micro powder

Step 01 — Collection

Raw materials collected, sorted, and crushed into microscopic powder

Inorganic solid waste — including soil, stone-processing residue, and non-metallic tailings — is gathered from industrial streams. The material is sorted by composition and reduced to a fine, microscopic powder, maximizing reactive surface area and diverting waste from landfill.

Low-temperature activation with surfactants

Step 02 — Activation

Modified at low temperatures using proprietary surfactants

The micro-powder is activated at low temperature using PHOMI's proprietary surfactants, eliminating high-energy sintering. The result is an active inorganic powder, encapsulated with active ingredients in a multilayered net structure — similar in geometry to a golf ball.

econiclay mixed with polymers for diverse applications

Step 03 — Application

Mixed with different polymers, derived into a family of eco-materials

Blending econiclay with selected polymers produces a portfolio of eco-materials, each tuned for a specific application. The result is the perfect eco-friendly alternative to plastics — superior flexibility, reduced thermoplasticity, Class A fire resistance, and full Cradle-to-Cradle life-cycle sustainability.

econiclay the Disruptor

econiclay is an all-new foundational material developed by PHOMI from concept to reality. The breakthrough is internationally recognized — awarded the Gold Medal at the 50th Geneva International Exhibition of Inventions and protected by a China National Patent.

PHOMI has expanded the econiclay innovation into a portfolio of 26 independently-developed intellectual property rights, creating an end-to-end technical moat that spans raw material formulation, manufacturing processes, and application-specific solutions.

econiclay industrial application Advanced material certification

econiclay Achieves Cradle-to-Cradle Accreditation

econiclay is certified across all five Cradle-to-Cradle pillars — the most rigorous sustainability standard for materials in the built environment.

01
Material Health

Made from natural, non-toxic materials — soil, stone waste, and non-metallic tailings — processed into micro-powders with surfactants to ensure the final product is free from harmful ingredients and emissions.

02
Product Recyclability

Designed for circularity — econiclay products are easily recycled without releasing harmful substances. They offer a durable, flexible alternative to plastics, extending product life and reducing resource consumption.

03
Clean Air & Climate Protection

The plant is powered by self-generated green energy, operating at low temperatures with no harmful emissions. As an inorganic material, econiclay emits zero VOCs during its lifespan or recycling.

04
Water & Soil Protection

Manufacturing conserves water through a steam-to-water condensation system — zero wastewater. After lifecycle, the non-vitrified inorganic material breaks down without harming soil health.

05
Social Responsibility

Low-temperature production minimizes waste, noise, and pollution using self-generated green energy. Class A fire rating enhances community safety. Carbon-neutral measures support broader social equity.

New Materials: Unprecedented Advantages

Eco-Friendly Alternative

An organic-inorganic hybrid material that replaces plastics and metals in electronics, appliances, and automotive parts.

Superior Performance

Features 5× the aging resistance of plastic and a Class A fire rating across the full product family.

Design Innovation

Inherent flexibility allows for dual innovation in material science and industrial design — unlocking forms previously impossible with conventional substrates.

econiclay applications across industries
Revolutionizing material science

Revolutionizing Material Science

Breaks Material Constraints

Inorganic solid waste plus low-temperature activation eliminates high-energy sintering and achieves zero waste discharge — drastically reducing reliance on non-renewable resources and carbon emissions.

Wide-Ranging Applications

Class A fire resistance and superior durability make it an ideal sustainable replacement for plastics in automotive, appliance, yacht interior, and other industrial uses.

Supports Global Sustainability Goals

Enables full lifecycle assessment (LCA) compliance and aligns with international priorities for resource conservation and waste utilization, easing regulatory approval and market adoption.

Drives Innovation & Industrial Upgrades

The unique reactive bonding mechanism unlocks opportunities in high-value fields like semiconductor substrates and advanced adsorption materials, while promoting low-carbon transformation across waste management, energy, and construction.